Play your Way to Wimbledon comprises of two age-bunch competitions – under 14s and under 18s.
The British tennis star, Emma Raducanu has marked a relationship with the telecommunications firm, Vodafone. In this understanding, Raducanu will be the company’s minister for their ‘Play your Way to Wimbledon’ grassroots tennis occasion.
The brand intends to use the 19-year-old’s fame to earn revenue for the mass support contest – previously known as the ‘Way to Wimbledon’, which is mutually overseen by the Lawn Tennis Association (LTA), All England Lawn Tennis and Croquet Club (AELTC) and Vodafone.
Play your Way to Wimbledon comprises of two age-bunch competitions – under 14s and under 18s. The two gatherings will contend in June and July for an amazing chance to play on SW19’s well known grass courts in August.
Vodafone affirmed that LTA and the AELTC are anticipating extending the competition to accumulate additional age gatherings and inability classifications from 2023.
On this affiliation, Raducanu said, “I’m so eager to be working with Vodafone to move the up and coming age of tennis players in the UK. The help I got at a grassroots level has been vital to my improvement as a player, and I’m anticipating assisting make these drives with evening greater, better and more available.”
Max Taylor, Consumer Director at Vodafone, added: “Emma has enthralled the country throughout the most recent eighteen months, conveying one of the most notorious British brandishing minutes in ongoing memory and rousing countless new players to get a racket interestingly.
“As the substance of present day British tennis and an alum of the LTA’s grassroots program – which we are pleased to now be supporting – Emma is the ideal individual to advocate the relaunch and extension of Play Your Way to Wimbledon, controlled by Vodafone and our desire to democratize the game and associate another age of fans and players.”
Following the US Open triumph, Raducanu has stashed a few worthwhile underwriting bargains. The teen sensation has been named as the brand minister of British Airways, Tiffany, Dior and Evian.